Squash Your Fears and Find Endless Topics for Your Newsletter!

Ever noticed how the most brilliant ideas can spring from the simplest moments of everyday life? One of my favorite sitcoms was Seinfeld. Jerry Seinfeld was the master at turning mundane experiences into comedy gold on his hit show. We can find inspiration for our newsletters in the same way by paying attention to the little things around… Continue reading Squash Your Fears and Find Endless Topics for Your Newsletter!

Making the Most of Email in Your Small Business

We all check our emails daily. Despite social media’s buzz, email quietly does the heavy lifting, keeping our work flowing smoothly. For small business owners, tapping into the full potential of email is a must. The trick? Ensuring your emails make a great first impression. Here are two common areas where even seasoned pros can stumble: The… Continue reading Making the Most of Email in Your Small Business

10 Reasons to Embrace a Social Media Calendar as a Piece of Your Marketing Plan

We’re all aware a strong social media presence is an important piece of staying connected with your audience and achieving your business goals. When I started my business, most of my focus was on my newsletter, which is like the foundation of a house. My energy was put into building my email list and creating valuable content… Continue reading 10 Reasons to Embrace a Social Media Calendar as a Piece of Your Marketing Plan